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| Our Mission |
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It is the mission of RetentionPros is to enable dealers to unlock the communication data buried in their DMS and turn that data into formidable marketing tools. We accomplish this mission through tools that allow:
1) The most sophisticated updates and cleanup in the industry
2) Geographic profiling of vehicle owners that allows customized selection of separate sales and service marketing areas that are independent of manufacturer designated primary market areas (PMA’s)
3) Infinitely variable demographic-, vehicle-, and history-based sorting of mailing addresses, email addresses, and telephone numbers within the specified marketing geographies
4) Establishment and maintenance of a permanent marketing database that is updated daily and ready for use at all times
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